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BBA - International Trade and Law

Legal Environment of International Trade in Service and Technology

Programme Objectives

The programme has the following aims:

  1. To enable the study of organisations, their management and the changing external and international contexts in which they operate.

  2. Equip individuals for and/or development of a career in international business and associated specialized areas in business development, marketing, finance and tourism management at a professional or equivalent level to assume managerial positions in the arena of international business.

  3. Development of the ability to apply knowledge and understanding of international business and management to complex issues, both systematically and creatively, to improve business and management practice.

  4. Enhancement of lifelong learning and personal development so as to be able to work with self-direction and originality and to contribute to business and society at large.


On successful completion of the programme, participants will be able to:

  1. Demonstrate understanding of management theories, current issues of management, the development of conceptual frameworks to guide their application within organizations operating in an increasingly global and competitive environment.
  2. Acquire a strong foundation in key functional areas of business management to enable them to succeed as effective managers in an increasingly complex and dynamic environment.
  3. Exhibit a coherent body of knowledge on economic, ethical, environmental, legal, political, sociological and technological factors together with their effects at local, national and international levels upon the strategy, behaviour and management of organisations.
  4. Demonstrate command of a range of competencies relevant to cross-border management, including inter-cultural awareness and understanding.
  5. Acquire and use a range of concepts, tools and techniques for problem solving and decision-making for analyzing complex and inter-related business scenarios.
  6. Demonstrate and apply critical skills enabling the investigation and evaluation of valid and relevant management issues and practices.

Programme Content


This module allows students to:

  • Understand the legal principles governing inter-state trades, the international institute of trade, and the Uruguay Round “new subjects”, focusing on the public regulations on the international trade in services and technologies.
  • Build up the ability to apply the principles and strategies of treating with the public regulations on trade in services and technologies to the real business transactions.
  • Build up the potential to make risk management in doing international trade relating to the public regulation on trade.

Learning is facilitated via a series of lectures and supplemented with discussions of topics taking place in regular tutorials/ discussion forums. The majority of classroom content is lectures that outline the theory and practice of international marketing communication issues supplemented with relevant case studies.

Learning Outcomes

On completion of this module, students will be able to understand and build up the potential to apply the followings to the practical field.

  • Fair trade rule to be in compliance with the principles and policies embodied in the international trade law relating to trade in services and technologies.
  • Efficient way to trade under the trade barriers established by the exporter’s partner countries in relation with trade in services and technologies.
  • Harmonious ways to do international business transactions among the partner countries under the principles and regulations of the international trade law including the related domestic regulation.


This module covers the following issues in doing international trade focusing on trade in services and technologies.

  • Outlines of Regulation on Trade in Services
  • General principles embodied in GATS
  • Specific Commitments under GATS
  • Progressive liberalization under GATS
  • Outlines of regulation on Trade-related intellectual property rights
  • Copy rights conferred in TRIPS
  • Industrial property rights conferred in TRIPS
  • Enforcement of the conferred rights under TRIPS
  • International Regulation on trade disputes
  • Issues to be solved for the harmonious trade in services and technologies


  • Eun Sup Lee, International Trade under the WTO Mechanism, Pusan National University Press (2011).
  • Pauwelyn, Joost, Conflicts of Norms in Public International Law, Cambridge University Press, (2003).
  • Gene M. Grossman & Helpman Elhanan, Interest Groups and Trade Policy, Princeton University Press (2002).